Escambia County is one of several communities in the State of Florida that is largely impacted by the presence of a military base. The State of Florida recognized that its communities with strong military influence should assess their economies and look for ways to diversify as a safeguard against a negative impact to the economy should a base closure occur. There were two deliverables provided to the State of Florida and the Pensacola Bay Chamber of Commerce - a Target Market Study and a Strategic Plan for Diversifying the Economy of Escambia County. The Target Market Study described key issues that have a bearing on the Countys economic success and its ability to diversify the economy, and recommended specific industries that could flourish in the county. The second deliverable, a Strategic Plan for Diversifying the Economy of Escambia County, focuses on actions the county should take to enhance its ability to succeed in attracting and expanding the targeted industries. The strategies outlined provide the Chamber with a framework for economic growth and help define the county in the minds of businesses and residents throughout the region.